Need someone who can actually handle It?

Your project deserves someone who knows the terrain. Someone who can take your creative, digital or brand brief and move it forward, cleanly, strategically, & confidently.

I’ve been here before. I know the routes. I know the shortcuts. And I know exactly where not to waste your time or money.

OUR FOCUS
OUR WORK
OUR EXPERIENCE
OUR DELIVERY

brand positioning

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brand foundation

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design reframe

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brand positioning ✏︎ brand foundation ✏︎ design reframe ✏︎

WHAT OUR CLIENTS SAY…

"Heather provided a range of digital design and branding services for us and was a complete pleasure to work with. Our work involved extremely tight timelines and complex design concepts and we were extremely pleased with Heather's professionalism and quick response times. I would highly recommend Heather and look forward to conducting some more projects with her in the future". - [Thomas Lichtenberg-McGill, Managing Director of ECODNA™ Group]

"Heather provided a range of digital design and branding services for us and was a complete pleasure to work with. Our work involved extremely tight timelines and complex design concepts and we were extremely pleased with Heather's professionalism and quick response times. I would highly recommend Heather and look forward to conducting some more projects with her in the future". - [Thomas Lichtenberg-McGill, Managing Director of ECODNA™ Group]

"Working with Heather was a game-changer for our company. Heather's approach and meticulous attention to detail helped us redefine our brand and connect with our audience like never before." - [Henry Davidson, CEO of Tech Innovators Inc]

"Working with Heather was a game-changer for our company. Heather's approach and meticulous attention to detail helped us redefine our brand and connect with our audience like never before." - [Henry Davidson, CEO of Tech Innovators Inc]

“Heather's expertise in brand strategy brought a fresh perspective to our business. Nomad on Brand successfully revamped our brand identity, leading to a significant increase in customer engagement and sales.” - [John D, Founder of Greenspace]

“Heather's expertise in brand strategy brought a fresh perspective to our business. Nomad on Brand successfully revamped our brand identity, leading to a significant increase in customer engagement and sales.” - [John D, Founder of Greenspace]

Heather Wallace, founder of Nomad on Brand, Perth, Western Australia

WHO AM I?

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I work with founders and brands to strategically position them for growth and long-term success, combining creativity and strategy to craft impactful brand stories and visuals.

OUR FOCUS | SERVICES

Explore my approach to consulting, advising, mentoring, and design, and see how I partner with brands and founders to drive success.

  • No more circling the idea.
    No more borrowed language.

    This is Brand — where clarity becomes conviction.

    We shape what’s been forming beneath the surface, your ideas, your instinct, your direction, into a brand position that holds. One that knows where it stands and why it matters.

    This isn’t about being louder.
    It’s about being unmistakable.

    Through focused strategic work, we define the ground you stand on, so your brand stops explaining itself and starts leading with intent.

    You leave with language that feels true, direction that simplifies decisions, and the confidence to move forward as the authority you already are.

  • For founders and leadership teams ready to evolve, not just how they look, but how they show up.

    This is not a cosmetic rebrand.
    It’s a strategic reset.

    We step back to realign your brand from the inside out; purpose, positioning, and presence, ensuring every visual and verbal element reflects where you’re going next, not where you’ve been.

    This work brings cohesion.
    It brings confidence.
    And it brings a brand system that holds as you grow.

    Brand Foundation
    We create a clear, distinctive visual identity and design system, one that feels aligned, future-facing, and unmistakably yours. You leave with a brand that knows its place in the market and occupies it with ease.

    Brand all in
    Everything in Foundation, plus brand positioning, templates, and rollout thinking. Designed to support internal clarity and external consistency, so your brand moves forward with momentum from day one.

    A brand that’s not just seen; but understood, trusted, and ready to lead.

  • You already have the foundations.
    What’s missing is coherence, confidence, and consistency.

    Design Intensive is for founders/teams who aren’t starting from scratch; but know their visual identity isn’t fully doing the work it should. The pieces exist, yet the system doesn’t quite hold.

    This is focused, hands-on design refinement. We revisit your visual language, clarify how it shows up, and strengthen the tools that support everyday use; so your brand feels intentional, recognisable, and distinctly yours.

    This is not about reinventing your brand. It’s about making it work harder.

    The Work
    Three days of concentrated design collaboration, two days of intensive build, followed by feedback and refinement. Intensives can be stacked where needed to meet your goals.

    The Conditions
    This works best when your core brand elements are in place and the scope is clearly defined. With clarity comes momentum.

    A considered evolution,
    designed for consistency, longevity, and ease.

  • Your website should do more than look good.
    It should work; quietly, consistently, and with purpose.

    Digital Home transforms your website into a clear expression of your brand; a place that builds trust, signals authority, and supports growth without constant explanation.

    This is not about decoration.
    It’s about alignment.

    We translate your brand strategy, offers, and future direction into a considered digital experience, one that guides people with ease, builds credibility from the first interaction, and supports confident decision-making.

    The result is a site that feels steady and intentional.
    One that attracts the right people, communicates value clearly, and does the heavy lifting behind the scenes.

    Whether you’re a service-led business or a product brand, this work creates a digital foundation designed to support partnerships, conversions, and long-term momentum, without noise or gimmicks.

    A website that feels like home,
    and works like a strategy.

BOOK A DISCOVERY CALL TODAY

OUR DELIVERY

25+

Leveraging over 25 years of
creative expertise.

12+

Serving a wide range of industries
with creativity.

89%

Building lasting relationships for
client retention.

36+

Transforming brands &
empower futures.

15m+

Driving revenue growth for
my clients.

25,921+

Cups of coffee consumed…roughly!

CLIENT EXPERIENCE

Our diverse portfolio spans industries from start-ups and solo ventures to established corporates, including Health Care, Wellness & Fitness, Oil & Energy, Sustainability & Environment, Retail, Food & Beverages, Law, Local Government, Education, and Technology.

Absolut Vodka . Arcologic . Advocare . Alina Racu . Axiom . Bidbuddy . Bidmaster . City of Vincent . Coming Up 4 Air . Cygnus Gold . Ellenby . Femme Sourcing . Forrestdale Primary School .

Absolut Vodka . Arcologic . Advocare . Alina Racu . Axiom . Bidbuddy . Bidmaster . City of Vincent . Coming Up 4 Air . Cygnus Gold . Ellenby . Femme Sourcing . Forrestdale Primary School .

Francis Burt Chambers . Gleneagles . HUIS Group . Ian Brown . IKM [Australia] . IT Girls . Magnificent . Moira Clay Consulting . Moneytech . Oshgroup . Paddock2Produce .

Francis Burt Chambers . Gleneagles . HUIS Group . Ian Brown . IKM [Australia] . IT Girls . Magnificent . Moira Clay Consulting . Moneytech . Oshgroup . Paddock2Produce .

Roman Road . Sentry Group . Steam Engine Global . Shona Jewellery . Subsea 7 . The Scottish Parliament . Vitality House . WA Comprehensive Cancer Centre . WISER.INC Women in Sustainability, Energy & Resources . Working Life . Yallingup Ventures . Yallingup Ventures Institute .

Roman Road . Sentry Group . Steam Engine Global . Shona Jewellery . Subsea 7 . The Scottish Parliament . Vitality House . WA Comprehensive Cancer Centre . WISER.INC Women in Sustainability, Energy & Resources . Working Life . Yallingup Ventures . Yallingup Ventures Institute .

A smiling woman with curly hair and glasses wearing a striped shirt

I’m not your classic bougie studio, and honestly, I don’t care much for the label. What I do care about? Strategy that cuts through. Design that actually lands.

I work best as a creative partner, not a vendor, getting stuck in where it counts. Straight forward. No nonsense. Just sharp, purposeful work that speaks louder than any pitch deck.

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